ALL WORK

CASE STUDY · INTERACTIVE EXPERIENCE

Listerine

A short-form digital game that turns branded healthcare content into an immediate, repeatable event interaction.

XAPPRIKA SCOPE

  • Interactive web development
  • Game interface
  • Event-ready delivery

INTERFACE RECONSTRUCTION BASED ON THE DELIVERED PRODUCT.

THE CONTEXT

An event game competes with queues, noise, unfamiliar hardware, and limited attention. It must explain itself quickly, respond clearly, and reset for the next participant.

THE EXPERIENCE

A booth interaction you can play here.

This responsive reconstruction preserves the original product logic: learn through short actions, get immediate feedback, and finish with a reset-ready reward state.

LISTERINE® CHALLENGE

INTERACTIVE EVENT EXPERIENCE / RECONSTRUCTION

01 / ORAL HEALTH AT SCALE

Which two bubbles represent the most common oral diseases?

Choose two. Bubble size represents global prevalence.

0 of 2 selected

RESPONSIVE CODE RECONSTRUCTION · EDUCATIONAL CONTENT FROM DELIVERED EXPERIENCE

THE PRODUCT RESPONSE

Built around the work people actually do.

  1. 01

    Immediate entry

    The opening state gives a participant a clear first action with minimal explanation.

  2. 02

    Readable feedback

    Gameplay responses and results are designed to be understood quickly in a physical environment.

  3. 03

    Repeatable operation

    The experience returns to a known starting state for the next participant.

IMPORTANT JOURNEYS

01

From attract screen to result

NEED — A booth visitor needs to understand and complete the interaction within a short window.

The experience moves through a direct start, play, feedback, and completion sequence.

WHY IT MATTERS — The interaction can remain approachable even when event staff are helping several visitors.

DESIGN / ENGINEERING

DESIGN

Design for distance and interruption

Large interaction targets and clear state changes suit standing users in a busy environment.

ENGINEERING

Treat reset as part of the product

The end state and return to start are designed as an operational workflow, not an afterthought.

THE RESULT

The finished interaction is structured as a short, legible loop that can welcome one participant and reset cleanly for the next.

HAVE A SYSTEM TO BUILD?

Let’s make the complex usable.

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